Hello, there.

Our very own line—Five Two—was born in 2018 from the desire to create the products we wanted that we couldn’t find anywhere else. We tapped our community for their brilliant ideas and creativity, and began designing game-changers that go above and beyond. (See: Extra-long oven mitts, a space-saving roll-up dish rack, a cutting board with a phone slot.)

Since launching, we’ve won awards from Digiday, Fast Company, and Modern Retail—but the real award goes to our community for all the prototypes they've tested, the polls they’ve voted in, and the never-before-dreamed-of improvements they’ve shared. Three-plus years in, you can shop Five Two not just with us, but also at Nordstrom and The Container Store, and there’s so much goodness ahead. So join the movement, come be part of the Design Team, or drop us a line at [email protected] with all your ideas—creative, far-reaching, practical—we want to hear them all. Let’s take on every room in the home, together.

Yours,

Amanda Hesser, Founder & CEO


Teamwork Makes the Dream Work

So just how do we take products and make them better? Here’s a peek at the collaborative process. Take our Five Two Wooden Spoons for example.

We asked: “What makes a good spoon great?”

Our community said: “Definitely smoothness is important. And a bowl shape deep enough to hold some broth or sauce for taste-testing.” —cooksalot

Voilà, we introduced: The 2-in-1. It’s a double-duty utensil with one side for stirring, plus a mini spoon on the other end for taste-tasting and impromptu measuring.

And the community celebrated it: “Just what I was looking for. These remind me of the spoons my ‘Buscia’ brought with her from Europe. The taster’s spoon brings back warm memories!” —Janice T.


Highlights Along the Way

Fall 2018

Our cutting board is our first product: It’s double-sided, has an extra deep juice groove, and look—a phone slot! Now it comes in 3 sizes (as requested by 62% of you)
for every task.

Summer 2019

We continue to be in awe of your A+ feedback, like: What if an apron had surprise pot holders at its hem? Plus, pockets (such a crowd pleaser)—84% of you wanted ‘em. Our latest upgrade? Sizes for the whole family.

Fall 2019

Our cookware lineup hits the shelves. We followed our community’s recipe for success: stay-cool handles, holes for hanging, and glass lids—all winners in our poll of
2,400 home cooks.

Summer 2020

You told us sustainability matters, so our compostable sponge cloths swoop in to replace paper towels for good. They come in multiple shades so you can color code your tasks. You can thank our community for that.

Fall 2021

Inspired by over 175 community comments, our pastry mat debuts with everything but the dough: measurement markers, conversion charts, even a recipe.


Racking Up the Awards

Don’t mind us while we toot our own horn for a minute. In its launch year, Five Two was recognized by Digiday for Best Product Launch Campaign, and by Modern Retail for Best Customer Insight Strategy. In 2020, Fast Company listed us as one of the 10 most innovative retail companies for our Five Two line, and they gave us an honorable mention for Innovation by Design in the Home category. Cue the applause.


We Can't Five Two Without You

Dear Community, you’re the salt to our pepper, the peanut butter to our jelly, and we want you on the Design Team! We’re over 20,000 strong, and every brilliant idea, poll vote, and piece of critical feedback from you helps make our line the best it can be.

Just search for Five Two Design Team on Facebook and join, email us at [email protected], or sign up for our newsletter below. Tell us what you’d like to see next and help us create more superstars.

When You're Hungry For Inspiration...

You know to hop on Instagram to connect with our 3.3 million followers @food52. And now, we’ve got exciting news! We’re launching a brand new account, @fivetwo. Follow along for a behind-the-scenes look at how our line comes to life, and stories from our community as they share their opinions and feedback. Use the hashtag #f52byyou to let us know what you have cooking.


See It All In Store

Of course you can shop the whole collection right here, but now we’re in your neighborhood, too! Check us out at select Nordstrom locations listed below and every single Container Store.

Nordstrom Locations

Arizona

Fashion Square
7055 E Camelback Road
Scottsdale, AZ 85251
480-946-4111

California

South Coast Plaza
3333 Bristol Street
Costa Mesa, CA 92626
714-549-8300

Brea Mall
500 Brea Mall Way
Brea, CA 92821
714-529-0123

The Shops at Mission Viejo
100 The Shops at Mission Viejo
Mission Viejo, CA 92691
949-347-2710

Topanga
21725 Victory Boulevard
Canoga Park, CA 91303
818-884-7900

Fashion Valley Center
6997 Friars Road
San Diego, CA 92108
619-295-4441

Hillsdale Mall
130 Hillsdale Shopping Center
San Mateo, CA 94403
650-570-5111

Walnut Creek
1200 Broadway Plaza
Walnut Creek, CA 94596
925-930-7959

Stanford Shopping Center
550 Stanford Shopping Center
Palo Alto, CA 94304
650-323-5111

Valley Fair
2400 Forest Avenue
San Jose, CA 95128
408-248-2180

San Francisco Centre
865 Market Street
San Francisco, CA 94103
415-243-8500

Galleria at Roseville
1131 Galleria Boulevard
Roseville, CA 95678
916-780-7300

Colorado

Park Meadows
8465 Park Meadows Center Drive
Lone Tree, CO 80124
303-799-3400

Connecticut

The SoNo Collection
100 N Water Street, Suite A
Norwalk, CT 06854
203-642-2634

Florida

Town Center at Boca Raton
5820 Glades Road
Boca Raton, FL 33431
561-620-5555

Shops at Merrick Park
4310 Ponce de Leon Boulevard
Coral Gables, FL 33146
786-999-1313

International Plaza
2223 N Westshore Boulevard
Tampa, FL 33607
813-875-4400

Aventura
19507 Biscayne Boulevard
Aventura, FL 33180
305-356-6900

Georgia

Perimeter Mall
4390 Ashford Dunwoody Road Northeast
Atlanta, GA 30346
770-394-1141

Hawaii

Ala Moana
1450 Ala Moana Boulevard, Suite 2950
Honolulu, HI 96814
808-953-6100

Illinois

Michigan Avenue
55 E Grand Avenue
Chicago, IL 60611
312-464-1515

Oakbrook
10 Oak Brook Center
Oak Brook, IL 60523
630-571-2121

Kansas

Oak Park Mall
11143 W 95th Street
Overland Park, KS 66214
913-492-8111

Maryland

Towson Town Center
700 Fairmount Avenue
Towson, MD 21286
410-296-2111

Montgomery
7111 Democracy Boulevard
Bethesda, MD 20817
301-365-4111

Massachusetts

Burlington
75 Middlesex Turnpike
Burlington, MA 01803
781-345-7800

Michigan

Somerset North
2850 W Big Beaver Road
Troy, MI 48084
248-816-5100

Minnesota

Mall of America
1000 NW Court
Bloomington, MN 55425
952-883-2121

Nevada

Fashion Show Mall
3200 Las Vegas Boulevard South
Las Vegas, NV 89109
702-862-2525

New Jersey

Garden State Plaza
501 Garden State Plaza
Paramus, NJ 07652
201-843-1122

The Mall at Short Hills
1200 Morris Turnpike
Short Hills, NJ 07078
973-467-1500

Cherry Hill
2000 Route 38
Cherry Hill, NJ 08002
856-773-5600

New York

The Westchester
135 Westchester Avenue
White Plains, NY 10601
914-946-1122

Roosevelt Field
630 Old Country Road
Garden City, NY 11530
516-746-0011

Ohio

Beachwood Place
26200 Cedar Road
Beachwood, OH 44122
216-378-2121

Easton Town Center
4000 Worth Avenue
Columbus, OH 43219
614-416-7111

Oregon

Washington Square
9700 SW Washington Square Road
Tigard, OR 97223
503-620-0555

Pennsylvania

King of Prussia
190 N Gulph Road
King of Prussia, PA 19406
610-265-6111

Tennessee

Green Hills
2130 Abbott Martin Road
Nashville, TN 37215
615-850-6700

Texas

The Dallas Galleria
​​5220 Alpha Road
Dallas, TX 75240
972-702-0055

Northpark
8687 N Central Expressway
Dallas, TX 75225
214-231-3900

Houston Galleria
5192 Hidalgo Street
Houston, TX 77056
832-201-2700

The Shops at La Cantera
15900 La Cantera Parkway
San Antonio, TX 78256
210-332-1900

Domain Northside
3111 Palm Way
Austin, TX 78758
512-605-4900

Utah

City Creek Center
55 SW Temple
Salt Lake City, UT 84101
801-322-4200

Virginia

Tysons Corner
8075 Tysons Corner Center
McLean, VA 22102
703-761-1121

Pentagon City
1400 S Hayes Street
Arlington, VA 22202
703-415-1121

Washington

Downtown Seattle
500 Pine Street
Seattle, WA 98101
206-628-2111

Bellevue Square
100 Bellevue Square
Bellevue, WA 98004
425-455-5800

Southcenter
100 Southcenter Mall
Tukwila, WA 98188
206-246-0400